THE ELF ON THE SHELF® X
MCDONALDS

MIFFY X
CAMBRIDGE SATCHEL

THE ELF ON THE SHELF® X
WILD IN ART

MIFFY X
CATH KIDSTON

HORRIBLE SCIENCE X
KEW GARDENS

ESA X
LOBSTER & LEMONADE

MIFFY X
BLADE & ROSE

Welcome to Rocket Licensing!

Launched in 2007, we are an independent award-winning licensing and brand development agency, based in central London. We are a full service licensing agency, extending the brands we represent into new products and experiences. We protect and help build long term brand equity, working closely with retail, driving consumer engagement and generating significant revenue.

Brands
Team
Charlie Donaldson

Charlie has over 30 years’ experience in the Licensing industry, which includes working several years for BBC Worldwide and 12 years at ITV, where he was Head of Licensing. Together with Rob, Charlie overseas most aspects of the running of Rocket Licensing with a focus on the licensing of hard-line products such as toys, games, gifting, homewares & publishing.

Charlie Donaldson
Joint Managing Director

Charlie@rocketlicensing.com

Rob Wijeratna

Rob has over 30 years of experience in the Licensing Industry including 12 years at BBC Worldwide, brand managing and licensing globally successful brands. Rob was Licensing Director at Harper Collins (Children’s) and a Senior Brand Manager at Entertainment Rights PLC. Rob is responsible, with Charlie, for running Rocket Licensing with a focus on the licensing of products such as apparel, publishing, health and beauty and collabs.

Rob Wijeratna
Joint Managing Director

Rob@rocketlicensing.com

Melissa Satterly

Melissa has been working at Rocket Licensing for over 10 years having worked previously at BBC Worldwide across Licensing,  Brand Management and the Magazine Divisions. She works with the Rocket brands to further extend brand engagement through experiential partnerships at top visitor destinations, as well as brand management and marketing opportunities.

Melissa Satterly
Brand Manager

Melissa@rocketlicensing.com

Alisha Comber

Alisha looks after all Creative and Product Development at Rocket. She joins Rocket after a decade in both design and licensing, before joining Rocket she was Product Development Manager at The Roald Dahl Story Company.

Alisha Comber
Creative Services Manager

Alisha@rocketlicensing.com

Clients
Case Studies
The Elf on the Shelf® x McDonalds
The Elf on the Shelf® is back at McDonalds! Following on from its huge success in 2022 the Scout Elf...
Miffy x Cambridge Satchel
The Cambridge Satchel x Miffy collection has arrived! To celebrate Miffy’s 70th anniversary, The Cambridge Satchel Company, a British bag...
The Elf on the Shelf® x Wild In Art
Wild in Art and The Lumistella Company have joined forces to create a wonderful The Elf on the Shelf® Sculpture...
Miffy x Cath Kidston
The Miffy x Cath Kidston collaboration collection is an artful merging of illustrative worlds, that partners the synonymously painterly florals...
Contact

Alisha@rocketlicensing.com